Pro Staff and Brand Ambassadors
The development of high-quality lures is essential for enhancing the angling experience. At PavLures, we prioritize integrity, humility, and quality in our approach to product development. These core values guide our interactions with both our testing teams and our customers, ensuring that we maintain a standard of excellence in our products.
This process involves testing and feedback from experienced anglers. We seek individuals who incorporate our values to evaluate our products. This collaboration allows us to gather valuable insights into the performance of our lures, such as the Lil' Softy and Big Softy suspension baits, which are designed to exhibit a unique wobble fall action. Check out our staff below or reach out to them with any questions that you may have regarding our baits. They are the pros!
Meet the Pav Team below!
Pro Staff & Brand Ambassadors
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Capt. "Chicken Hawk" Mahan
Capt. Hawk Mahan FB PagePro Staff : Capt. Jerry "Chicken Hawk" Mahan has been an avid fisherman his entire life, and for the past three years, he's had the privilege of guiding anglers in the waters of Port O'Connor and Seadrift, Texas. As a dedicated guide, he utilizes only Waterloo rods, being his go-to choice for each trip. He takes great pride in sharing knowledge of fishing, whether they are experienced anglers or beginners. Hawk's goal is to provide clients with a memorable experience, teaching new techniques and exploring fresh fishing spots along the way. He can help make the most of any time on the water. We are honored to have Capt. Hawk as our pro staff leader.
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Capt. Travis Sparks
Fish TALES Charters FB PagePro Staff : Capt. Travis Sparks, owner of Fish TALES Charters, has been inshore fishing in eastern North Carolina for the last 20 years. His primary waters are the lower Pamlico and Neuse Rivers along with the Pamlico Sound. North Carolina has a variety of water to offer from deep back water creeks to shallow grass floats where he spends his time seeking out trout, reds, flounder and striper. He started his guide business 2 years ago, and loves putting people on fish. From teaching novice fishermen the basics to helping add tactics to experienced fishermen, he enjoys it all. Travis has been a super influential angler in helping promote the Pav brand in North Carolina and beyond. We're super excited to welcome him to the PavLure pro staff team!
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Steven Herrera
Steven Herrera YouTube ChannelBrand Ambassador : Steven Herrera is a dedicated Texas saltwater avid angler who is passionate about sharing his experiences with the fishing community. He creates content on YouTube to showcase those experiences and aims to inspire others to get out on the water. His dedication to PavLures is unmatched and he's here to help support all fisherman. We are humbled to have Steven as one of our brand ambassadors and continue to provide the fishing community with knowledge and experience. Check out his YouTube channel below and subscribe for his latest and greatest content. From his YouTube page, you can also connect to his other socials, including Instagram and Facebook.
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Zach Meiers
Brand Ambassador : Zach Meiers is a Texas native with a passion for inshore fishing. The thrill of the late evening or early morning hunt for big trout drives him to continue to learn and target. Zach has been with PavLures from the very beginning sharing his experiences and knowledge and staying true to the PavLure brand. We are honored to have him in our corner. Zach has field tested all of our lures, including the rat tails, Big and Lil' Softy and whippin' tails. We rely heavily on his feedback and knowledge to continue to improve our product and ensure anglers receive lures that consistently produce fish.
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Shane O'Neal
Dead Eye Jigz InstagramBrand Ambassador : Shane O'Neal aka "Texas Hammer" is the cofounder of Dead Eye Jigz and fishing is his passion. "God, Family and Texas Fishing" is his motto. Shane is one heck of a fisherman who pays close attention to detail documenting colors that produce, lure bodies that work best and provides constant feedback to us to help improve our lures. We are truly proud to have Shane as one of our brand ambassadors to help educate and share the PavLure experience! Check out his new Texas-based company Dead Eye Jigz by clicking below and stay tuned for future collaboration with his business!
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Erik Estringel
Easy_LonstarFishing InstagramBrand Ambassador : Erik Estringel, also cofounder of Dead Eye Jigz alongside Shane O'Neal, has a deep passion for fishing in Texas, particularly in the Upper Laguna Madre. With a love for the sport and fish, Erik has proven time and time again that he is an experienced and avid angler. As a brand ambassador for PavLures, Erik has created incredible content from his fishing experiences. He has definitely proven true to our standards, putting humility and integrity first. You can find Erik's Instagram content by clicking below and following for the latest and greatest.
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Capt. Chad Pavlu
PavLures Facebook PageOwner : Capt. Chad Pavlu has a lifelong passion for saltwater fishing. He started PavLures wanting something a bit different by providing quality lures at an affordable price. He has a passion for art and creating, therefore he takes pride in coming up with new ideas and colors for the different style lures we provide. Below you can find a link to the PavLures Facebook which provides up-to-date info for upcoming releases. You can also contact him anytime for any questions you may have regarding any of the lures we provide.
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Trace Odom
Trace Odom - TikTok ContentBrand Ambassador : Trace "Red" Odom is a passionate South Texas saltwater angler who loves fishing the Port O' Connor and Seadrift areas and has been doing so for the past 5 years targeting redfish and trout. He has been dedicated to the PavLure brand since the beginning and has spent hours on the water using his go-to Pav's including Money Tree Big Softy and Chart Flash Lil' Softy. He has a passion for promoting the brand and creating fish content sharing that content on the TikTok social media platform. Check out his content by clicking the link below.
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Chaese Hernandez
Brand Ambassador : Chaese Hernandez, a captain in the making, has a passion for chasing trophy trout in the Lower Laguna Madre. He is also a college student who enjoys the thrill of the catch and the sceneries of God's creation, and for that he states he is blessed to be where he is today. Chaese's go-to colors are Purple Haze and Snowman. We are thrilled to have Chaese on our Pav Team! He's very knowledgeable in the PavLure brand, so he's eager to share his experiences.
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Melissa Ann Pavlu
Co-Owner : Melissa Ann Pavlu, Chad's wife, is the co-owner of PavLures. She started this lure making adventure with Chad in hopes of providing quality lures at an affordable price. Her roles have progressed since the beginning and she now manages all website design, lure painting, packaging and shipping as well as maintaining PavLure social media platforms. Melissa is the daughter of fishing guide and sailor, Capt. Alan Skrobarcek out of Rockport, Texas, and has spent most of her life on the water. Alongside her husband, she aims to provide great customer service, build an amazing team all the while doing so with integrity and God by her side.